Jaguar Jonze & KIRE – HALF DEVIL

Sung in both Mandarin and English, the track slips between sultry alt-pop, gritty vocal textures and club-leaning production, pairing Jaguar’s signature melodic pop choruses with jagged, high-energy moments that mirror the tension at its core.

Following “Naked”, her first single after a two-year hiatus, “HALF DEVIL (feat. KIRE)” explores their Asian heritages, contradiction and navigating the spaces between. The track grew from conversations around childhood, upbringing, and the experience of carrying multiple cultures at once.

For Jaguar Jonze and KIRE, that shared understanding was immediate: the feeling of being connected to the places that shaped them, while still feeling outside of them. “We had talked about our childhood and upbringing, where we didn’t quite belong in Taiwan, in Japan, yet we didn’t quite belong in the US or Australia either,” says Jaguar Jonze. “There’s that lack of belonging wherever you go because you’re a mix of cultures.”

Alongside the release is the accompanying music video, filmed beneath a full moon on the black volcanic sands of a small fishing village in North Bali, using light and shadow to reflect the parts of ourselves we often try to separate. “To me, ‘HALF DEVIL’ is about recognising that we’re all both angel and devil, and that being human is learning to hold those contradictions without judging them as right or wrong,” Jaguar shares.

Together, Jaguar Jonze and KIRE reframe that experience, transforming what was once a source of alienation into something seductive, complex and empowering. Through its bilingual interplay, shadowy momentum and defiant energy, “HALF DEVIL (feat. KIRE)” becomes both a reclamation of identity and a bold statement of self-definition.

Across Southeast Asia, Jaguar Jonze continues to find a growing audience, with Thailand, Indonesia and Singapore now among her Top 15 streaming markets globally. That momentum began to take shape with “Naked”, her first single after a two-year hiatus spent focusing on her health – a powerful return that saw Jaguar Jonze resurfacing with renewed awareness, reclaiming her inner identity and shedding the weight of external forces. Shot at an abandoned construction site in Uluwatu, Bali, the self-directed music video has since garnered close to 350,000 views on YouTube to date, supported by significant traction from Indonesia

As Jaguar Jonze moves into her next creative chapter, “HALF DEVIL (feat. KIRE)” opens the door to a bolder, more expansive world entirely her own.

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