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PURITY RING – imanocean

Purity RIngby yuniVERSE

Today, trailblazing electronic pop duo Purity Ring release lush, rock-tinged new single “imanocean” – now available on all digital platforms.

In “imanocean” Purity Ring takes a left turn into a new reverie where otherworldly anime scores and 90s rock effortlessly co-exist. Live drums, guitars, and holographic choirs collide in a track that resembles REM scoring Studio Ghibli. MJ relates a surreal and unpleasant conversation: “wake up wake up, you’ve been talking now for hours”. As she escapes into the chorus with carefree abandon, we feel the epiphany of seeing things as they are for the first time: “I wanna feel this for the rest of my life, I am an ocean where the tears fall from the sky…” a place brimming with melancholy and hope.

“We had a really nice time playing songs on the beach and getting washed away. This song is a sweet current of fog drifting over the ocean, a wave away from all the things we’ve made, yet still thoroughly us. There is a place in us we wanted this song to fill and it took a few iterations before it fell to this one, but the satisfaction we get from it is reminiscent of the hazy memory of songs from our past. Off all the places we’ve seen the sun set, of all the times we felt ourselves getting carried away in the rush. A foggy dream of emotion that surrounds us in a gentle chaos of moving water, the euphoria and contentment of knowing we are the same thing. I’m just a body, holding water, making heat.” says MJ on the song.

On the horizon, Purity Ring is set to release their self-titled fourth album on September 26.

purity ring album

Long known for their fusion of body horror imagery and ethereal electronics, the duo now shift their focus from the physical to the fantastical, crafting a concept album that serves as the soundtrack to an imagined RPG. Inspired by games like Nier Automata and Final Fantasy X, the record tells the story of two hapless characters — embodiments of mj and Corin — on a journey to build a kinder world amid the ruins of a broken one. But this is no escapist fantasy: it is the first step of forbidden dreaming, of imagining a place where the vulnerable are heeded, where grief is spoken aloud and held collectively, where family is a verb rather than a noun, where hope and home can bloom together.

Earlier this month, Purity Ring joined forces with the iconic Pabllo Vittar and Maffalda for “place of my own (maffalda remix),” a reimagining of their recently released trance anthem “place of my own.” Preceding “place of my own” as the first taste of the upcoming album was “many lives” & “part ii”, an adventurous double single that pushed into undiscovered sonic terrain for the band.

Purity Ring’s upcoming tour will deliver their immersive concert experience to stages across North America. Kicking off October 13 in Ventura, CA, the tour will stop in major markets including San Francisco, Chicago, New York City, and more before concluding in Los Angeles on November 12.

‘Place Of My Own’ Tour Dates:

10/13/25: Ventura, CA – Majestic Theatre

10/14/25: San Francisco, CA – The Warfield

10/16/25: Seattle, WA – Showbox Sodo

10/17/25: Portland, OR – Revolution Hall

10/18/25: Boise, ID – Knitting Factory

10/20/25: Salt Lake City, UT – The Depot

10/21/25: Denver, CO – Mission Ballroom

10/23/25: Minneapolis, MN – First Avenue

10/24/25: Chicago, IL – Metro

10/25/25: Columbus, OH – Newport Music Hall

10/26/25: Cleveland, OH – Globe Iron

10/29/25: Washington, DC – 9:30 Club

10/30/25: Brooklyn, NY – Brooklyn Steel

10/31/25: Philadelphia, PA – Union Transfer

11/01/25: Charlottesville, VA – Jefferson Theatre

11/03/25: Asheville, NC – Orange Peel

11/04/25: Atlanta, GA – Buckhead Theatre

11/05/25: Nashville, TN – Brooklyn Bowl

11/07/25: Dallas, TX – Granada Theater

11/08/25: Austin, TX – ACL Live At The Moody Theater

11/10/25: Phoenix, AZ – Van Buren

11/11/25: San Diego, CA – The Observatory

11/12/25: Los Angeles, CA – The Novo

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