April 21st, 2022

#MogliMusic 

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March 11th, 2022

Sigrid shares her new single “It Gets Dark” and announces her highly anticipated second album How To Let Go, set for release on May 6, 2022. How To Let Go is the Norwegian pop sensation’s follow up to 2019’s critically acclaimed album, Sucker Punch.

“I believe you need to feel the lows in life to feel the highs, and you have to know what sucks to then properly appreciate the good stuff.’ It Gets Dark’ is an ode to that. I honestly don’t think I’ve ever been as excited about a single release before. It’s the first song that was written for my upcoming album, and I remember the joy and relief when we figured out the soundscape. I was like FINALLY I know how this second record is going to sound! The music video is the weirdest I’ve gone visually, and I absolutely love it. We’re playing with planets, UFOs and rooms all made by hand, as well as perspective, time, and space. It’s the second time working with the brilliant Femke Huurdeman and Canada, and I’d literally do anything for that team; hence me being reborn out of a planet egg, flying in space with wind blowing in my face, punching a planet, and wearing the Saturn ring on my head. It’s as ridiculously fun as it was making it: enjoy!” – Sigrid.

The 12-track LP, How To Let Go, was written at a time where Sigrid was thinking a lot about her life in Norway and her life outside of Norway. “They’re two different things. The chill girl who loves to ski and hike and cook versus the other part of me that’s like ‘let’s go out’, or let’s play massive shows, go on stage and not be scared of anything. I used to be so shy as a kid but then when I’m on stage at Glastonbury for example, I love losing myself in it.” Sigrid comments that sometimes those personalities clash and you get confused about what makes you thrive in life, wanting both parts but realizing sometimes they don’t always align. This sense of differing perspectives and looking at the same thing from a new angle is reflected in the amazingly surrealist video for “It Gets Dark,” which was made with “Mirror” director Femke Huurdeman and CANADA (Dua Lipa, Rosalia), featuring Sigrid escaping to space.

#thisissigrid

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May 26th, 2021

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March 19th, 2021

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