July 8th, 2021

The Velveteers, a primal rock trio from the mountains of Boulder, CO made up of singer/guitarist Demi Demitro and drummers Baby Pottersmith and Jonny Fig, will unveil their debut album Nightmare Daydream on October 8 via Easy Eye Sound.

Produced by Grammy Award-winning artist Dan Auerbach, the record is the long-awaited first statement from a band that formed in 2014 and has been carefully honing its sound and identity ever since. “Charmer And The Snake,” the record’s first single, is out today with an accompanying video.

Growing up in Boulder, Demitro rebelled through her guitar, practicing up to nine hours a day and neglecting schoolwork to develop a playing style that is heavy but agile, theatrical but nuanced, grounded in rock history but wholly idiosyncratic. With Pottersmith and Fig playing on a conjoined set, the band developed a reputation for their rip-roaring performances. Clips of the band’s live shows and DIY videos made it back to Auerbach, who invited them to his studio in Nashville to produce Nightmare Daydream.

“I instantly dug them,” says Auerbach. “They’re amazing live, and their videos are so creative. And they just sound so powerful. Any time you doubletrack drums on a record, it’s going to sound so heavy. Then you put that together with this baritone guitar player who is so unique, and it’s so bombastic. There’s nothing like them.”

1. Dark Horse
2. Motel #27
3. Father Of Lies
4. Bless Your Little Heart
5. Charmer And The Snake
6. Brightest Light
7. What A Smile Can Hide
8. Choking
9. Nightmare Daydream
10. Beauty Queens
11. Devil’s Radio
12. Limboland

Demitro recalls writing “Charmer And The Snake” with Auerbach and recording it in the first few takes: “It was sort of a synergy moment where we all got in the room together and just started playing.” Pottersmith adds: “It’s about certain types of older guys in music scenes who think they are charming and all that but are just lizards trying to take advantage of you. They think they can manipulate you to get what they want by saying a bunch of nonsense but all the while you are aware of their true intentions and just watch as they talk themselves deep into a ditch of delusions.”

Nightmare Daydream finds The Velveteers stripping down rock and roll to its most primal elements—the riff, the rhythm, the snarl—and rebuilding it in their own image. “We don’t want to sound like a band from a different time,” says Demitro. “We want to sound like a band that’s right here right now—in this very moment.”

https://www.instagram.com/thevelveteers/?hl=en

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June 12th, 2017
By Alex Teitz
 
 The Velveteers
            One of the innovative new bands to come along in the Denver scene is The Velveteers. This 2 piece is comprised of Demi & Jack Demitro. Their music is heavy rock in the vein of AC/DC and Sleigh Bells. Last year they toured the UK with Deap Vally. They are now working on their first EP.  Look for them at the Denver Deluxe Festival on June 17 and at this year’s Westword Music Showcase on Saturday June 24. For info visit https://www.facebook.com/TheVelveteers & http://www.denverdeluxe.com/ &  https://www.westwordshowcase.com/
 
FEMMUSIC: Can you describe your songwriting technique?
 
DD: I don’t think I have a technique. It’s just kinda something I do and
every single time it’s different. The most important thing is liking
what you do, and I’m lucky because I absolutely love writing music. I
usually keep a general rule of thumb; If a song can’t move me, its not
gonna move anybody else.
 
FEMMUSIC: I understand you’re recording now. Will this be an EP or full
album? What has been the biggest challenge so far?
 
DD:It’s gonna be an EP. We can’t wait to release it. There hasn’t been
any challenges, its been smooth sailing.
 
FEMMUSIC: Are you using a producer for this project? How did you find them?
 
DD: On NYE we got to open for one of my favorite bands, Rose Hill Drive.
Daniel Sproul (guitarist of RHD) ended up really liking our set, which
was like the biggest complement ever. The next day Daniel reached out
and said he really wanted to work with us and produce us if we’d be
into it… one thing led to another. Daniel just gets us, and I think
it’s a perfect fit. I’m not really into working with producers because
I always have a pretty clear idea about what I want…But when you get
the opportunity to work with one of your biggest heroes, its a no-
brainer.
 
FEMMUSIC: Last year you toured England with Deap Vally. How did that tour come about?
 
DD: We played our 3rd show ever with Deap Vally at Larimer Lounge. They
ended up digging us and reached out to do more stuff. We stayed in
touch and I sent them a couple of demos, which then led them to
inviting us on tour. When I first stared playing guitar one of the
first songs I learned was a Deap Vally song… I remember we were just
honored to open for them at Larimer Lounge let alone think they’d want
to work with us or tour. The whole experience came full circle was
super surreal.
 
 
FEMMUSIC: What was the biggest challenge touring the UK? What do you wish you
knew before the tour, that you learned during it?
 
DD: I think in general it was just scary and exciting. It was our first
tour, ever. Not to mention both of our first times leaving the USA. We
were super lucky to be surrounded by so many awesome crew members not
to mention the people are in the UK are really into heavy music too,
so every show was crazy and the audiences were great. I think one of
the biggest challenges was the time change. The first few days we were
so messed up, It really took its tole… especially when we started
playing shows. We we got back to the USA I probably slept for 5 days
straight.
 The Velveteers
FEMMUSIC: As a woman in the music industry have you been discriminated against?
 
DD: Yes. One thing I get a lot is ” Wow, I can’t believe you are a girl
and know how to play the guitar”. I think also the fact that I’m young
and a female makes people think I’m naive. Its funny to see peoples
assumptions because they are usually way off.
 
FEMMUSIC: Whom would you most like to tour with or collaborate with?
 
DD: Queens of the Stone Age.
 
FEMMUSIC:  What one thing would you like to change about the music industry?
 
DD : What really bothers me is when it starts becoming more about the money
than the music. We play music because its fun and that’s where our
hearts are. We will never be playing music for any other reason than
that. I know other people including myself who have been taken
advantage of by people who just want money and to screw you over…
Especially when people think you are naive cause you are young. You
just have to be really careful. The business side just depresses me,
but its an important side of being a musician that you have to be
aware of.
 

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