Doechii and SZA release the much-anticipated video for “Persuasive.”
Directed by Sara Lacombe, the club-ready collaboration of Top Dawg Entertainment’s two female powerhouses makes the song and sultry video next-level intoxicating.
The song is featured on Doechii’s acclaimed EP she / her / black bitch. The upbeat R&B anthem showcases Doechii’s impressive ability to flex her signature versatile flows into Grammy-winner SZA’s immaculate vibes.
“I created “Persuasive” to uplift people and bring communities together, so having SZA jump on the song was a perfect fit because I’ve always connected with others over her music,” says Doechii. “Knowing that SZA is with TDE was what originally got me most excited about being on this label, so now that we have a song together it’s a full-circle moment. She really ATE! This collaboration is everything I always imagined it to be.”